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October 31st, 2007 by admin
Direct mail:
Mail to 12000 leads. 25% inaccurate addresses. 80 -100 responses. 36 clients. Cost per client $300.
Telemarketing:
100 dials per day. Talk to 35, make 3 appointments, close 1 deal. Cost $300 per day.
Radio:
50,000 listeners. Cost of Ad $3000. 60 responses. Cost per response. $50
Getting a referral from a friend:
Priceless.
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